Tell us what you had in mind.
A short description is enough. It does not need to be a finished pitch.
An open invitation from HEX
THE UNMAKEABLE
BRIEF.
The idea you were told
could never be made.
We want that one.
Still thinking
about that idea?
The pitch that never left the room. The treatment that went into a folder. The idea everyone loved, until someone said no.
HEX is inviting brands, agencies and creative teams to revisit the bold, strange and ambitious concepts they could not find a way to make.
We will select one submission for an original editorial: the story behind the idea, why it stalled, and how today’s creative tools might open another way forward.
This is an editorial exploration. Selection does not include a commitment to fund or produce the concept.
Big idea.
Simple submission.
Tell us what stopped it.
The budget, the tools, the timing, or the part nobody could quite figure out.
Tell us what it should make us feel.
What would the finished work leave with an audience?
Before you share an idea
Submit only an idea you own or are authorized to share. Do not include confidential, restricted or proprietary client information. Optional reference links should contain only materials you have permission to share.
You keep ownership of your concept. Selection is for an editorial exploration, not a production award. We will ask for separate written permission before publishing your materials or developing the concept.
- 01About you
- 02The idea
- 03Review
HEX uses your contact details and idea to review your submission and follow up. No mailing-list signup. Read the privacy notice ↗